The programme
As budgets in the television industry come under increasing pressure, new technologies are beginning to transform not only the way content is produced, but also how it is financed, distributed, and monetized. In this session, Rémi Tereszkiewicz (BetaSeries) explores how AI-driven processes are shaping emerging business models in the world of television series.
As AI-powered tools continue to evolve at a rapid pace, they are not only changing what can be produced, but also fundamentally transforming how projects are developed, planned, and executed. This session brings together two complementary perspectives on how generative AI is reshaping production processes in development, VFX, and post-production.
How can a well-known book series be brought to life visually before a single scene has even been filmed? Using the specific case study of Penny Pepper, this deep dive demonstrates how freely available AI tools can be used to develop a mood trailer and compelling visuals.
NEW REALITIES OF FILMMAKING
AI is transforming filmmaking from a linear, stage-based process into a fluid, iterative system. Makers of Portuguese Netflix-series THE MARQUISE and VFX- and AI-specialist Max Barkman discuss new workflows, hybrid skill sets, and more adaptive production strategies
With the rapid spread of new technologies in the audiovisual industry, decision-makers are faced with a key question: How is the rise of AI-powered tools changing the strategic landscape of the film and television industry? And what does this mean for broadcasters and production companies?
Few industries have adopted AI as quickly and extensively as marketing. From data-driven targeting to the automated creation and distribution of content, AI-powered tools have fundamentally transformed how campaigns are designed, produced, and delivered.